How To Overcome Your Toughest Obstacles (Not For The Faint of Heart)


How To Overcome Your Toughest Obstacles (Not For The Faint of Heart)

Are you ready for some tough love?

Me too.

Sometimes we have to be told what we need to hear versus  being told what we want to hear.

It’s true for all of us. And it ain’t easy.

I don’t blame you if you stop reading right now because some of the content in this post may strike a nerve (or two). But, if you’re open to self-inquiry, and you’re ready to take serious action, read on …

It’s On You

Are you overweight? It’s on you.

Are you out of shape? It’s on you.

Are you stiff and immobile? It’s on you.

When you blame someone or something else … you’ve lost. You’ve given away your power and your ability to change your situation.

The good news?

When you assume personal responsibility for your circumstance, you get your power back. You’re in control. You can transform.

Own it and you can change it.

Embrace The Suck

There’s a quote in the health and fitness industry: “Everyone wants to be lean and toned until it’s time to do the things that get you lean and toned.”


Because you have to give things up … and that sucks.

Giving up yellow cake with milk chocolate icing sucks.

Giving up warm, melty, honey buns sucks.

Giving up ice cream sundaes drenched in sprinkles and hot fudge sucks.

It’s not a secret anymore. Giving up stuff is what it takes to trim your waistline. That’s what it takes give you the energy you dream of to keep up with your grand-kids. That’s what it takes to finally get control and reduce your blood pressure meds.

The good news? It can be done. It’s been done thousands of times by thousands of people just like you. That means you can do it, too.

Why vs. How

One successful technique to help you get through any difficult challenge is an easy two step process:

One: Remember your “Why”. 

Why do you want to lose weight? Why do you want to get stronger? Why do you want to get up and down off the ground?

Your answer isn’t right or wrong. Your why is yours and it has got to be the one thing that gets your rear in gear.

Two: Make your “Why” bigger than your “How”. 

You’ve got to be unstoppable. Your “why” has got to be the thing that gets you out of bed, no matter what, and get it done. Will you have to modify your diet? Will you have to begin exercising? Who cares?! You’re going to do what you’ve got to do to complete the mission.

This is what it should look like (literally and figuratively)…


Your “how”, Go to yoga twice a week.


Your “how”, Honor “me time” in order to re-charge.

Pro Tip: Create a trigger. A trigger is a device used by Navy SEALs to get them through the rigors of … well… being a SEAL. The idea is to visualize your desired outcome. See yourself, vividly, after you’ve lost weight. See yourself, vividly, with pain-free movement. When it’s difficult to embrace the suck, you pull the trigger and remember why you’re doing what you’re doing.

You Ready?

Sometimes it’s not easy to hear things even though those things come from the heart … a place of love.

You can hear it from your inner dialog or from someone who is close to you. Either way, it’s because you’re cared for and thought about.

If you’re ready to take action, it’s easy because you’ve got an effective three step plan to help you get your mind right.

Make a commitment right now to assume personal responsibility, surrender to the process, and don’t let any obstacles stop you.

Pretty soon, you’ll be smashing anything that gets in your way.

You’ve got this!

Brian Friedman




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